If you’re like most online business owners, you are probably a bit of a control freak. I know I am. After all, when you’re the one in charge and making the decisions, it’s kind of like what President Harry S. Truman used to say — “the buck stops here.”
This is all well and good when you’re first getting your business up and running, but as your business grows bigger, there comes a point when you need to get out of your own way, and stop trying to do everything yourself. That’s why I always say…“when in doubt, outsource!”
You see, I can pretty much bet that right now you’re working on something for your business that you really don’t need to be doing yourself. Maybe you’re trying to build your own website, or maybe you’re trying to stay on top of all those different types of online sales tax requirements. Whatever it is, you need to let it go and let someone else do it, because that is the only way that you are ever actually going to get ahead in your business.
Now, I realize that outsourcing can be a hard adjustment to make. I know it was for me. The very idea of letting someone else handle things for you probably has your stomach in a knot. Remember though, you can always start small.
Here’s some outsourcing ideas to get you started:
Amazon and eBay listings. Did you know that there are people you can hire who will create your listings for you, and post them to Amazon and eBay? This means that while you’re out finding new items to sell, someone else can work on listing the items you have already bought. Talk about a time saver!
Highly Repetitive Tasks. Think of the things you do everyday for your business. Now, think about how much time and money you could save if someone else handled those items for you. Well, that’s where a virtual assistant can help. Virtual assistants or “VAs” are individuals who work as independent contractors for businesses. They can handle your bookkeeping, send out invoices, answer emails, and even make phone calls for you. The best part about a virtual assistant is that since they aren’t actually employees, you can use them as much or as little as you need to.
Social Media. We all know that branding is important for a business, and one way to do that is through social media. Unfortunately, social media can also be a huge time suck. Trust me, it’s not the most effective thing you can do with your time, but it does seem to be a necessary evil. That’s why hiring someone to handle your social media posts can be such a time saver. Let them handle about 90-percent of your posts, and then put your own personal touch on it with the other 10-percent. That way, it still gets done, but it frees up your time to work on the more important things for your business, like actually making money!
Finally, consider other ways you can use outsourcing to make your life easier. As an example, when you work from home it is easy to get distracted by knowing there is laundry to be done, floors to be vacuumed, and furniture to be dusted. For around $60 a month (your prices may vary), you could have someone come in to your home and perform these duties for you about twice a month. This will not only let you concentrate on your business more, but it will also let you use your free time for more important things like spending time with your family.
Do you use outsourcing in your business? Leave me a comment below if you do or not, and whether it has helped you in your business or not?
~ Until next time